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September 25, 2008
Music management firm Union Entertainment Group, Inc. (UEG), home to Nickelback, Hinder, Candlebox and RED, announced today the addition of three industry veterans to the company: Dave Loncao, Brad Roosa and Kevin "Chief" Zaruk.
Loncao joins UEG as an experienced manager as well as VP/Promotion. Loncao is no stranger to Nickelback's career, as he is best known for his major role in the expansion of their label home, Roadrunner Records. Loncao will coordinate and quarterback all aspects of the UEG roster's radio and broadcast endeavors, as well as managing future signings.
Roosa had most recently been with AEG Live, and joins UEG as VP/Touring operations and artist manager. Roosa handled AEG Live’s talent buying and promotions for the Southwest region as well as overseeing four legs of the Nickelback’s All The Right Reasons tour for AEG Live. Roosa will now coordinate all aspects of UEG's major touring endeavors as well as overseeing sponsorship acquisition, VIP ticketing platforms / packaging and maximizing all secondary ticketing opportunities.
Zaruk will join UEG as a manager and brings with him his full management roster, including Hinder. Zaruk has served as Nickelback’s tour manager for 12 years and will remain in Vancouver, Canada. He will operate under the UEG umbrella via his current Chief Music Management Company.
UEG’s Bryan Coleman said, "The addition of Dave, Brad and Chief strengthens the firm considerably by having these seasoned industry specialists within the management company quarterbacking our artist’s best interests in every aspect of their career direction and earning potential."